{"id":1039,"date":"2024-12-11T17:13:31","date_gmt":"2024-12-11T17:13:31","guid":{"rendered":"https:\/\/www.timesofmedia.com\/news\/?p=1039"},"modified":"2024-12-11T17:13:32","modified_gmt":"2024-12-11T17:13:32","slug":"apple-reportedly-developing-ai-server-chip-with-broadcom","status":"publish","type":"post","link":"https:\/\/www.timesofmedia.com\/news\/apple-reportedly-developing-ai-server-chip-with-broadcom\/","title":{"rendered":"Apple reportedly developing AI server chip with Broadcom"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Apple is working with semiconductor company Broadcom on its first server chip designed to handle AI applications, according to The Information, which cited three people with knowledge of the project.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apple is known for designing its own chips \u2013 called Apple Silicon and primarily manufactured by TSMC \u2013 for its devices. But those chips weren\u2019t necessarily designed to power AI processing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apple on Wednesday rolled out several much-awaited Apple Intelligence features to users with newer iPhones and Macs, like its ChatGPT integration. While Apple plans to run much of its AI directly on devices, certain tasks \u2013 like Siri and Maps \u2013 are handled in the cloud and have heavy computing demands. And Apple plans to roll out even more generative AI features in the coming years.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s where Apple\u2019s new server chips, code-named internally Baltra, come into play.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A source told The Information that Broadcom and Apple are focused on the chip\u2019s networking technology, which is critical for connecting a device to a network for AI processing. The company aims to complete the chip design within 12 months.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple is working with semiconductor company Broadcom on its first server chip designed to handle AI applications, according to The Information, which cited three people with knowledge of the project. Apple is known for designing its own chips \u2013 called Apple Silicon and primarily manufactured by TSMC \u2013 for its devices. But those chips weren\u2019t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1039","post","type-post","status-publish","format-standard","hentry","category-tech"],"_links":{"self":[{"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/posts\/1039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/comments?post=1039"}],"version-history":[{"count":1,"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/posts\/1039\/revisions"}],"predecessor-version":[{"id":1040,"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/posts\/1039\/revisions\/1040"}],"wp:attachment":[{"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/media?parent=1039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/categories?post=1039"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.timesofmedia.com\/news\/wp-json\/wp\/v2\/tags?post=1039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}